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Hydration Breaks

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A soccer player taking a hydration break during a World Cup match, with blurred stadium lights and advertising graphics visible.
The Food Corner

World Cup hydration breaks add 4:20 of TV ad time per match

Mandatory hydration breaks during World Cup matches will inject an additional four minutes and 20 seconds of TV advertising into each game, according to BBC .

Baa' Yazzie·June 20, 2026